Instagram is a social media platform with millions of users from all parts of the world and provides ample opportunities for businesses to grow. Due to the pandemic lockdown, most people are engaged in social media. You can create a page for your business on Instagram to reach your customers. Now, by reading this article, you provide yourselves a good opportunity to increase sales on Instagram with our tips. Ad service: Instagram has an ad service in which you can create ads for more reach. You have to make a payment to start an ad. You can choose the type of audience you want and publish the ad. You can easily post stories on your Instagram business profile. Stunning images: Posting stunning pictures of your brand attracts customers. You can find customers near to your place and get in touch with them through direct message facility. Over 90% of Instagram users follow at least a single brand of their choice, while others randomly follow some pages. You must post high-quality pictures to gain more attention. Shoot great photographs and edit the pictures with good tools. It is most recommended to post your photos with high defined editing so that it attracts customers. Conducting contests: You can start a contest to engage your followers. Giveaways and certain other contests will help in getting more followers, which in turn will result in gaining customers. Posting exclusive stories: Stories are mostly viewed by your followers and it has more reach than posts. Stories that you post will only be visible for 24 hours. You can post a story to promote your brand with a good photograph. Hashtags: When you post a story, you can post lots of hashtags related to the post to get more engagement. Followers: To gain more followers, you can always promote your brand. Choose some social influencers on Instagram and send your products to them. When the influencers give you a shout out through a post or story, your page will get more followers. Links in Bio: You can add your website link to your Instagram profile bio. Your followers will be able to see your website easily. Emojis: While your customer contacts you, use more emojis to attract them. It will make your customer happy and create a friendly relationship. Videos: You can post Reel videos and IGTV videos to interact with your followers. Instagram videos will help you to show your brand attractively. Engaging: Post some common topics on your stories about you and get in contact with your customers. This will help in gaining more reach and attract more customers. Captions: In captions, add a description of your brand or the product while you post a story.